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Molly McCloy

Fearless Storytelling by Molly McCloy

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A post it note with the words “THE POWER OF STORYTELLING” written on it, placed on a desk alongside a calculator, pen, and a paper with numbers—symbolizing the blend of narrative and data in communication.

How to Make Your Audience Care: The Emotional Hook in Storytelling

March 25, 2025 Filed Under: Content

Storytelling isn’t just about recounting events—it’s about making your audience feel something. The most powerful stories are the ones that hook people emotionally, making them invested in the outcome. If you’ve ever watched a movie, read a book, or listened to a speech that made you laugh, cry, or sit on the edge of your […]

A male radio host speaks with an African American guest across a table in a professional recording studio during a live broadcast, capturing an engaging storytelling moment in a media setting.

Storytelling for Business: How to Win Clients and Influence Teams

February 27, 2025 Filed Under: Content

When it comes to business, data might drive decisions, but stories drive connection. Whether you’re trying to close a deal, rally your team, or communicate your brand vision, storytelling is your secret weapon. It transforms abstract concepts into emotional truths—and it’s how you win clients and influence teams. Let’s break down how storytelling can become […]

Cheerful woman radio host wearing headphones laughs while recording a podcast with a male colleague in a cozy home studio, capturing a moment of connection and humor in audio storytelling.

Using Humor in Public Speaking—Even If You’re Not a Comedian

February 7, 2025 Filed Under: Content

You don’t need a Netflix special or a stand-up set at the Laugh Factory to use humor in public speaking. In fact, some of the most effective speakers use humor not to perform, but to connect. Humor breaks tension, builds rapport, and—when used strategically—makes your message stick. So what if you’re not naturally funny? Good […]

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